High purchasing power × high digitalization — Europe is entering a new opportunity for shared devices.
In metro stations in Paris, exhibition centers in Munich, shopping malls in Barcelona, and cafés in Milan, people are increasingly relying on "grab-and-return" shared power bank services. As smartphones become deeply embedded in Europeans’ daily lives, charging has become a hard demand. Shared power banks—as the solution—are emerging as the next scalable and replicable convenience-driven entrepreneurial trend in Europe.
According to World Bank data, Europe’s GDP exceeded USD 19 trillion in 2023—more than 20 % of global GDP. The total population of the EU 28 countries reached 748 million, with high population density concentrated in urban cores—meaning strong scalability. More importantly, countries like Germany, France, the UK, and Switzerland have per capita GDP above USD 40,000, with strong consumer capability and mature payment habits—providing fertile ground for shared power bank adoption.
Large market gap — timing is right
Unlike China’s Tier 1–2 cities where shared power bank coverage nears 50%, most European cities are still at initial pilot stages. Users may need frequent charging support, but public charging options are lacking—creating an entry window for visionary entrepreneurs and investors.
From our experience in China, Southeast Asia, and the Middle East: once station density surpasses the user awareness threshold, rental behavior rapidly becomes frequent and converts to stable cash flow. In high-traffic cities like Paris, London, Brussels, Rome, and Amsterdam, metro stations, malls, airports, universities, and exhibition venues make ideal initial deployment zones with fast ROI potential.
Tailored to the European market: low deposit × transparent pricing × frequent-use scenarios
In Europe, most users prefer paying with credit cards or e‑wallets, and value privacy and clear fees. We recommend:
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Deposit model: Priority on credit‑card pre‑authorization without actual charge to build trust
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Pricing model: e.g. €2 for the first hour, €1 each additional hour, daily cap at €5; dynamically adjustable by city
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Priority use cases: airport, high‑speed rail station, shopping center, university district, chain cafés and trade show venues—high footfall locations ideal for visibility and ROI
Multiple streams of revenue—not just rental fees
Shared power banks offer more than charging devices—they are intelligent terminals with advertising and platform monetization potential:
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Advertisement revenue: screen-enabled stations can display local merchant ads for steady additional income
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User recharge incentives: membership, prepaid credits, top‑up rewards, commission sharing—creating long-term income loops
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Authorized agency model: city operators can develop sub-agents, build local networks, create regional branding effects
Zhongdian Hexin supports full-scale deployment in Europe
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High‑quality factory supply, fast delivery, European certifications
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Cross-border logistics and customs clearance support to ensure smooth import
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Full-system deployment + after-sales maintenance + training support
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Real project cases available to accelerate local operation launch